Introduction
In a world where digital transformation is no longer an option, Rasha Jarkas is leading the charge for creative professionals in the Middle East. With a rich background as a Branding & Marketing Consultant و Creative Director, Rasha isn’t just following trends—she’s demonstrating the future of her field through her groundbreaking portfolio on a professional platform.
Her submission, an innovative Agentic AI application named “PAW SOS,” provides a powerful, automated solution for a common problem: providing immediate, intelligent assistance to pet owners in emergencies. This isn’t just an app; it’s a testament to how creative and marketing expertise can be combined with cutting-edge technology.
💪🏻 The Power of Agentic AI: Beyond the Campaign
Rasha’s AI agent, as showcased in her profile video, is a live demonstration of next-generation AI solutions in action. This isn’t just a static website; it’s a self-directed system designed to perform complex, multi-step tasks autonomously, from real-time analysis to providing tailored advice.
Key Functions of the PAW SOS Agentic AI:
- 💬 Intelligent Triage: The agent allows users to describe a pet emergency through a chat interface. It processes the information to analyze the situation, providing an immediate assessment of priority (e.g., “Medium** priority situation”).
- 💫 Automated Guidance: Based on the user’s input, the agent offers a series of recommended actions, such as “Schedule a vet appointment,” “Monitor symptoms closely,” and “Document with a photo.” This streamlines a process that is typically filled with panic and uncertainty.
- ⚡ Instant Resource Connection: The most critical feature is the ability to provide instant contact information for specialized resources like the pet poison hotline, ensuring users can get professional help quickly.
This level of autonomous execution—from analyzing complex user input to providing actionable guidance and connecting with external resources—is a perfect example of how Agentic AI is revolutionizing the digital marketing and customer experience landscape in Beirut.
💡🤖 A Career Built on Creativity, Now Augmented by AI
Rasha Jarkas’s profile highlights a candidate who has consistently demonstrated a blend of strategic thinking و creative execution, now prepared for the AI era.
Role/ Experience
Skills Highlighted |
|---|
Branding & Marketing Consultant
Developed comprehensive brand strategies, managed digital marketing campaigns, and created compelling brand stories for diverse clients.
Creative Director |
Led creative teams in the design and execution of visual assets, ensuring brand consistency and market relevance. |
Leadership |
Guided cross-functional teams, managed project timelines, and fostered a collaborative environment for innovative solutions.
Rasha’s professional journey provides a robust foundation in core digital strategy و brand management. Pairing this deep domain knowledge with the ability to build and demonstrate a powerful Agentic AI tool positions her perfectly for senior roles in Beirut and across the Middle East. She represents the next generation of professionals who not only use technology but also build it.
Any institution in Lebanon focused on AI in marketing, digital innovation, and ethical, user-centric AI solutions would be wise to take notice of this trailblazing approach.
Ready to connect with top-tier talent? View Rasha Jarkas’s full profile on Kanz. website today.
العربية 
English